Privacy Policy

Personal data (usually referred to just as "data" below) will only be processed by us to the extent necessary and for the purpose of providing a functional and user-friendly website, including its contents, and the services offered there.

Per Art. 4 No. 1 of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to as the "GDPR"), "processing" refers to any operation or set of operations such as collection, recording, organization, structuring, storage, adaptation, alteration, retrieval, consultation, use, disclosure by transmission, dissemination, or otherwise making available, alignment, or combination, restriction, erasure, or destruction performed on personal data, whether by automated means or not.

The following privacy policy is intended to inform you in particular about the type, scope, purpose, duration, and legal basis for the processing of such data either under our own control or in conjunction with others. We also inform you below about the third-party components we use to optimize our website and improve the user experience which may result in said third parties also processing data they collect and control.

Our privacy policy is structured as follows:

I. Information about us as controllers of your data

II. The rights of users and data subjects

III. Information about the data processing

I. Information about us as controllers of your data

The party responsible for this website (the "controller") for purposes of data protection law is:

Hu & Gu UG (haftungsbeschränkt)

Managing director: Peer Schneider

Dorfstr 24c, 30916 Isernhagen, Germany

Safety measures

 As the controller, Hu & Gu UG has implemented numerous technical and organisational measures to ensure the most complete protection possible for personal data processed via this website. Nevertheless, Internet-based data transmissions can generally have security holes, so that absolute protection cannot be guaranteed. For this reason, each affected person is free to submit personal data to us in alternative ways, such as by phone or email. 

As new technologies and the continuous development of this website may make changes to this privacy policy, we recommend that you review the privacy policy at regular intervals.

For security reasons and to protect the transmission of confidential content that you send to us as a site operator, our website uses an SSL or. TLS encryption. Thus, data that you submit via this website, for others not readable. You will recognize an encrypted connection at the "https: //" address bar of your browser and at the lock icon in the browser bar.

II. The rights of users and data subjects

With regard to the data processing to be described in more detail below, users and data subjects have the right

The person responsible also uses contract processors and other contractors (for example from the design and marketing sectors) located outside the European Economic Area (EEA) as part of this business relationship. The transmission of your data takes place in compliance with the special requirements of Art. 44 - 49 GDPR, whereby the adequate level of protection either by an adequacy decision of the European Commission according to Art. 45 GDPR or concluded EU standard contractual clauses according to Art. 46 par. 2 lit. c and d DSGVO. The EU standard contractual clauses can be downloaded and viewed on the European Commission's website or obtained directly from the person in charge and copied.

In addition, the controller is obliged to inform all recipients to whom it discloses data of any such corrections, deletions, or restrictions placed on processing the same per Art. 16, 17 Para. 1, 18 GDPR. However, this obligation does not apply if such notification is impossible or involves a disproportionate effort. Nevertheless, users have a right to information about these recipients.

Likewise, under Art. 21 GDPR, users and data subjects have the right to object to the controller's future processing of their data pursuant to Art. 6 Para. 1 lit. f) GDPR. In particular, an objection to data processing for the purpose of direct advertising is permissible.

If the data subject wishes to claim any of the above rights, please contact us at any time via the following e-mail address: contact@hugu.agency.

III. Information about the data processing

Your data processed on the use of our website will be deleted or blocked as soon as the purpose of the storage is omitted, the deletion of the data does not conflict with statutory storage requirements and subsequently no other information is provided on individual processing methods. These data collected by the user when the page was accessed by an affected person or an automated system is stored in the log files of the server. The following types of data are processed.

 This data is used for

 These anonymous data of the server log files are stored separately from all personal data provided by an affected person. The data is temporarily stored in the log files of our system for a maximum of seven days. A further storage is possible, in this case, the IP addresses are alienated, so that an assignment of the calling user is no longer possible. The recipient of this data is our server host who works for us.

The legal basis for data processing is Art. 6 (1) sentence 1 lit. a and b DSGVO.

Cookies

a) Session cookies

We use cookies on our website. Cookies are small text files or other storage technologies stored on your computer by your browser. These cookies process certain specific information about you, such as your browser, location data, or IP address.  

This processing makes our website more user-friendly, efficient, and secure, allowing us, for example, to display our website in different languages or to offer a shopping cart function.

The legal basis for such processing is Art. 6 Para. 1 lit. b) GDPR, insofar as these cookies are used to collect data to initiate or process contractual relationships.

If the processing does not serve to initiate or process a contract, our legitimate interest lies in improving the functionality of our website. The legal basis is then Art. 6 Para. 1 lit. f) GDPR.

When you close your browser, these session cookies are deleted.

b) Third-party cookies

If necessary, our website may also use cookies from companies with whom we cooperate for the purpose of advertising, analysing, or improving the features of our website.

Please refer to the following information for details, in particular for the legal basis and purpose of such third-party collection and processing of data collected through cookies.

c) Disabling cookies

You can refuse the use of cookies by changing the settings on your browser. Likewise, you can use the browser to delete cookies that have already been stored. However, the steps and measures required vary, depending on the browser you use. If you have any questions, please use the help function or consult the documentation for your browser or contact its maker for support. Browser settings cannot prevent so-called flash cookies from being set. Instead, you will need to change the setting of your Flash player. The steps and measures required for this also depend on the Flash player you are using. If you have any questions, please use the help function or consult the documentation for your Flash player or contact its maker for support.

If you prevent or restrict the installation of cookies, not all of the functions on our site may be fully usable.

Contact

If you contact us via email or the contact form, the data you provide will be used for the purpose of processing your request. We must have this data in order to process and answer your inquiry; otherwise we will not be able to answer it in full or at all.

The legal basis for this data processing is Art. 6 Para. 1 lit. b) GDPR.

Your data will be deleted once we have fully answered your inquiry and there is no further legal obligation to store your data, such as if an order or contract resulted therefrom.

Squarespace Analytics

Our website uses Squarespace Analytics, a web analytics service of Squarespace Ireland Ltd., Le Pole House, Ship Street Great, Dublin 8, Ireland ("Squarespace").

Squarespace Analytics uses cookies. The data generated by cookies on the use of our website are transmitted to a server of Squarespace in the USA and stored there. Squarespace is certified under the EU-US privacy shield "Privacy Shield" and is committed to complying with EU privacy requirements. Squarespace uses the data to evaluate the use of the website by the visitor, to compile reports on the activities of visitors to the website and to provide other services related to the use of the website. If Squarespace is legally obliged to do so or third parties process the data on behalf of the customer, the data will be transmitted to third parties. Squarespace will in no case associate your IP address with other Squarespace data.

You have the option to prevent the storage of cookies on your computer by appropriate browser settings. Although our website can still be accessed, our service will only work to a limited extent or not at all. By using the Website, you consent to the processing of the data collected about you by Squarespace in the manner described above and for the purpose of creating visitor statistics on the use of the Website and of improving the Website. Find out more at https://www.squarespace.com/privacy/.

Google Analytics

We use Google Analytics on our website. This is a web analytics service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 (hereinafter: Google).

Through certification according to the EU-US Privacy Shield

https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

Google guarantees that it will follow the EU's data protection regulations when processing data in the United States.

The Google Analytics service is used to analyse how our website is used. The legal basis is Art. 6 Para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimization, and economic operation of our site.

Usage and user-related information, such as IP address, place, time, or frequency of your visits to our website will be transmitted to a Google server in the United States and stored there. However, we use Google Analytics with the so-called anonymization function, whereby Google truncates the IP address within the EU or the EEA before it is transmitted to the US.

The data collected in this way is in turn used by Google to provide us with an evaluation of visits to our website and what visitors do once there. This data can also be used to provide other services related to the use of our website and of the internet in general.

Google states that it will not connect your IP address to other data. In addition, Google provides further information with regard to its data protection practices at

https://www.google.com/intl/de/policies/privacy/partners,

including options, you can exercise to prevent such use of your data.

In addition, Google offers an opt-out add-on at

https://tools.google.com/dlpage/gaoptout?hl=en

in addition, with further information. This add-on can be installed on the most popular browsers and offers you further control over the data that Google collects when you visit our website. The add-on informs Google Analytics' JavaScript (ga.js) that no information about the website visit should be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or to other web analytics services we may use as detailed herein.

Google AdWords with Conversion Tracking

Our website uses Google AdWords and conversion tracking. This is a service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 (hereinafter: Google).

Through certification according to the EU-US Privacy Shield

https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

Google guarantees that it will follow the EU's data protection regulations when processing data in the United States.

We use conversion tracking to provide targeted promotion of our site. The legal basis is Art. 6 Para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimization, and economic operation of our site.

If you click on an ad placed by Google, the conversion tracking we use stores a cookie on your device. These so-called conversion cookies expire after 30 days and do not otherwise identify you personally.

If the cookie is still valid and you visit a specific page of our website, both we and Google can evaluate that you clicked on one of our ads placed on Google and that you were then forwarded to our website.

The data collected in this way is in turn used by Google to provide us with an evaluation of visits to our website and what visitors do once there. In addition, we receive information about the number of users who clicked on our advertisement(s) as well as about the pages on our site that are subsequently visited. Neither we nor third parties who also use Google AdWords will be able to identify you from this conversion tracking.

You can also prevent or restrict the installation of cookies by making the appropriate settings in your browser. Likewise, you can use the browser to delete cookies that have already been stored. However, the steps and measures required vary, depending on the browser you use. If you have any questions, please use the help function or consult the documentation for your browser or contact its maker for support.

In addition, Google provides further information with regard to its data protection practices at

https://services.google.com/sitestats/de.html

http://www.google.com/policies/technologies/ads/ 

http://www.google.de/policies/privacy/

in particular information on how you can prevent the use of your data.